EXACTOMED

ExactoMED is a health app that collects people’s “medication experiences” and uses its big data engine to provide individualized medication information.

Project partners: Four Faces Marketing

SERVICES PROVIDED

Branding

Visual Identity Design

UX/UI Design

Art Direction

Website Design

Website Development

Branding & Visual Identity

Through a series of branding exercises and workshops with the stakeholders, we reached alignment on the goal of the brand – simplicity, clarity, and personability.

The Website UX

We wanted the story of ExactoMED to be told clearly and simply. Therefore, we used a single page scroll that can be easily consumed as a storyline from start to finish, both on desktop and mobile.

The Mobile App

The user experience approach was set on simplicity – providing the users with the least amount of steps to learn about the product, input the necessary information, and receive the information as a result.

User Interface

Building an intuitive, engaging, and delightful user interface is a priority as to make the form intake process as pleasurable as possible, and avoid a drop-off during the longer set of questions that users are required to answer.

ActiveColor has successfully delivered the app, showing impressive UI/UX design and backend development capabilities.

Collin Lee


CO-FOUNDER, EXACTOMED

Solution

As this startup still sets itself up for success and engages its early users, we have been able to set up an intuitive, engaging, and delightful user interface that will provide a solid foundation for ongoing business and product development.

Project URL
www.exactomed.com